Soundcheck
AI-powered concert planning that transforms a ticket into a fully personalized event experience. Soundcheck streamlines everything beyond the purchase such as, timing, parking, budgeting, and preparation into one clear, adaptive plan. Focused on reducing stress, simplifying decisions, and enhancing immersion, Soundcheck helps users feel prepared, confident, and fully present.
Duration
April-May, 2025
Class
Special Studies: User Experience
Skills
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UX Design
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Graphic design
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Brand Identity
Challenge
While purchasing concert tickets is simple, planning everything that comes afterward is often fragmented and stressful. Concert goers rely on multiple sources to coordinate transportation, parking, venue policies, budgeting, merchandise, and outfit planning. This disconnected experience increases cognitive load and can lead to missed moments, overspending, and unnecessary stress before the event even begins.
Solution
Soundcheck is an AI-powered concert planner powered by Ticketmaster that extends the ticket-buying experience into a personalized event companion. By using concert details, user preferences, and past behaviors, Soundcheck creates customized checklists, predicts merchandise for pre-order pickup, helps coordinate plans with friends, and provides AI-generated outfit recommendations. The platform centralizes every aspect of concert preparation into one seamless experience.
Impact
Soundcheck transforms ticket purchasing into a complete concert planning experience. By reducing decision fatigue and consolidating essential planning tools into one platform, users can spend less time managing logistics and more time enjoying the event. The experience promotes confidence, personalization, and convenience, helping concertgoers arrive prepared, stay organized, and become fully immersed in the moments that matter most.